If you’re ready to start using automated webinars to generate income 24/7, then you will need to start by using webinar recording software to capture your presentations first. The easiest way to create a recording of your webinar is to capture video of your screen while talking over slides or live demonstrations. In this guide, we’re going to look at seven of the best webinar recording software options available so you can use to create professional automated webinars.
To create a professional automated webinar, you will need to decide upon a few things. First, do you want to show your face during your webinar using webcam video, or would you prefer to just show your screen? Some of the webinar recording software options below will allow you to show your screen along with a superimposed webcam video of yourself. However, you may need to test out several of the various options below to determine what looks best if you want your viewers to assume the video is being presented live.
Second, if you are doing a screen recording, do you want to show a live demonstration or do you want to show slides? If you are going for slides, you will need presentation software like Microsoft Powerpoint, Keynote, or similar tools. If you don’t have access to presentation software, an alternative would be to create presentation images using tools like Canva, or Google Slides. Mac users can download the images and display them like a slideshow using the Preview app.
Third, if you are recording yourself along with your screen for your webinar, you will need to test your recording environment to ensure you have the best lighting and background for your video.
Finally, you will need a good microphone You can get great microphones, like the Yeti Silver at under $200. You can also use simple headsets or microphones that come with noise canceling headphones. Note that the latter option can put the microphone in an area where it can brush your hair or clothing, causing sound interference.
Once you’ve decided on these things mentioned above, you will be ready to choose the best webinar recording software to create your videos for your automated presentations. Now, let’s dive into our top picks, shall we?
Screenflow is a top choice amongst Mac users for screen recording, and though it’s currently priced starting at $129, it won’t break the bank. This is a popular option to use as webinar recording software because it allows you to record your desktop screen (including those with retina resolution), webcam video, and even your iPhone or iPad screen.
When you record your screen in Screenflow, you will have to record the entire screen. Unlike some programs, you can’t select a specific area or window to record. You’ll want to make sure that audio input via microphone is checked, otherwise you will only record your computer audio.
Once you are finished recording, you can crop the video to show only one area or window of your screen, so be sure that you keep what you want to be included in the video in one place. After you’ve recorded your video, you can save your project and start editing.
You can trim your video to the correct start and end points, and crop the video to show only the area of the screen you want in your recording as well. You can add zoom and pan motions, transitions, annotations, text, audio & video filters, chroma key, callouts, and more. These will further enhance the experience your webinar viewers will have while watching your webinar. Note that if you are going for the feel of a live webinar, you might want to refrain from adding any special effects.
Camtasia is another top pick for both Windows and Mac users for screen recording and video editing. For both operating systems, pricing begins at $249 per license.
If you work with a Windows desktop at work and a Mac laptop at home (or vice versa), this software allows you to carry your projects between both setups easily. It’s also handy if various people in your business work on either Windows and Mac, or both.
Camtasia allows you to record your entire screen, specific areas, or specific windows. You can also use their mobile app to get photos and videos from your iOS, Android, or Windows smartphone as well.
Once you’ve recorded your video, you can save your project and start editing. In addition to standard video effects, you can also do things like implementing a green screen to edit yourself into the video. Again, it should be noted that if you are going for the feel of a live webinar, you shouldn’t add any special effects.
Not ready to fork out $299 for a screen recording tool for Windows? CamStudio is an easy to use, free alternative. This simple screen recording tool is a fabulous option for webinar recording software because though it may not have as many advanced features as other programs do, you can’t beat the price tag.
Unlike many other open source software solutions, CamStudio does offer guidance in the form of tutorials and videos, so you can learn the best practices for using the platform quickly. CamStudio allows you to record your entire screen, specific areas, or specific windows. Once you have recorded your video, you can go in and add simple effects, such as screen annotation bubbles.
If you don’t mind a nearly $20 per year membership, you can use Screencast-o-matic for screen recording on Windows or Mac. This webinar recording software option runs through your browser after you download a small application. Once you’ve installed the small application and set up your account, you can go to their website, login and start recording your screen.
You can select a specific area (but not the entire screen), record from your webcam, or have your webcam shown on top of your screen share. You can even zoom and draw while recording. Note that you may not be able to turn off certain animations or edit out certain elements, such as the mouse cursor throughout the video. After you’ve recorded your video, you can do some basic editing including resizing, inserting more images, adding transitions, and similar features.
Movavi Screen Capture Studio
Movavi Screen Capture Studio is a premium screen recording software for Windows and Mac users that starts at less than $40 for one license. You can usually catch them offering a deal or less, or just close out of the shopping cart before purchasing to get a coupon code. You can download the free trial version first, and then upgrade to the paid version if and when you are confident it is the right choice for you.
You can record a portion of your screen or all of it with Movavi. Once you are finished, you can edit your video and add any special effects you choose. On a side note, Movavi also makes a great video converter software. It can come in handy if you use another screen capture tool and need to convert their video file format to a different one, such as CamStudio’s AVI-only output to MP4, you can. You can also use it to pull the audio from your video into MP3 format if you want to give your replay viewers another way to consume your content.
Tiny Take is a free Windows screen recording tool that is incredibly easy to use. Some might consider it too basic, while others might love it for its simplicity in a world of over-achieving screen recording tools. To get started, you simply download the software, record a portion of your screen, and edit it with annotations, zooming and panning, or other simple effects. It’s really that simple. At the risk of sounding like a broken record, we can’t stress enough that if you are going for the feel of a live webinar, you shouldn’t add any special effects.
For a long time, our last tool we suggested to use as webinar recording software was Google Hangouts. It was great because it was free. Sadly, it’s no longer available since Google gave it the axe. RIP!
Luckily, we found another free option – well, free if you use it in the way we suggest. Zoom Meetings offers a free plan that allows you to record your screen. Here’s the free way to record your webinar, so you can later add it to your automated webinar software:
First, create a free Zoom account. Then, once you’ve confirmed your email address, downloaded the application, and have your login, open the application and click on “Start Without Video” or “Start with Video.” When prompted, you’ll then click on the button “Join Audio Conference by Computer.” This allows Zoom to record your PC’s microphone. The free plan will allow you to record a meeting up to 40 minutes with up to 100 attendees, but for our purposes you can record a longer presentation if you are the only participant.
Don’t add any participants, and click on the “Share Screen” button. Once you click on it, you will be given options of windows/applications to share on screen. The chosen application or window will be surrounded by a green border so you can verify it’s the one being shared.
After choosing what to share, you can start recording. Click “Record,” and you can talk into your microphone as you move through your presentation. Once you’re done, click “Stop Recording,” and then “End Meeting.” At this point Zoom will compress your recording and prompt you to save it to your computer. Then, you’ll have an mp3 and an mp4 file you can edit. The mp3 file is audio only, but the mp4 can be edited in your favorite video editing software if needed.
Bonus: Make Your Webinar Feel “Live”
While you love the idea of an automated webinar, you might also like the feeling of a live webinar. There is a simple way to ensure that your webinar feels live, and that is by adding in some commentary that makes it seem like you’re presenting in real time. Think about the live webinars you have attended, or webinars you’ve watched on replay. They don’t just have a basic introduction, followed by the main content and end it with the sales pitch. They include a few live touches.
These touches include the following.
- Ask the audience a question periodically throughout the webinar.
- Say hello to people on the webinar. Aim for a few common names and a few uncommon names. (Of course, you’ll want to use caution with this tip if there is a live chat as you could be called out for saying names that don’t appear in chat)
- Encourage your attendees to ask questions throughout the webinar.
- Answer the most frequently asked questions at the end. Especially for webinars ending with a sales pitch, you may want to craft some attendee questions that also help with overcoming objections to the sale.
This will give your attendees the feel of a live webinar, even though it is automated. And adding these live elements will also help you relax when recording it. It will help you feel more like you are talking to people live instead of just making a recording. Also, consider what you are recording.
An important note to keep in mind – If you want people to actually think the webinar is live, you can’t show anything that is going to date your webinar, such as a social media newsfeed or other dated elements. If you are showing something that can be easily dated, you should go with the replay of a live webinar option instead of “it’s live” option.
As you can see, there are many great tools to choose from that you can use as webinar recording software to create automated webinars. Be sure to give each of them a try before committing to one to ensure that it is easy for you to use. The less barriers you have with the technology, the easier it will be for you to create your automated webinars. Have you used any of the tools we mentioned above? We’d love to hear about your experiences with them. Tag us on Twitter or on Facebook and share your thoughts!
**This article was originally published June 2015, and was updated November 2019.